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Samuels “She’s Counting…” Concept

Samuels “She’s Counting…” Concept

August 1, 2007 Posted by Zane reel, writing No Comments

Here’s a pitch that the client loved but never quite found a place for.

I produced the bulk of this with only stills, cut together with a beautiful piece of music from the kind folks at Tequila Mockingbird. Then we shot the final scene using a Brevis 35mm adapter to give it that nice filmic depth-of-field. We thought for awhile that this was going to be the next campaign for Samuels, or going to be adapted specifically to their Passion Stone line, but time passed and eventually the account went away.

I still think the piece is powerful and heartfelt.

The whole “She’s Counting…” concept from start to finish was mine.

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Zane wears an awful lot of hats. Some of his favorites include: director, writer, designer, editor, effects supervisor, and dad.

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