Update: This video recently won a 2012 Telly Award! Congrats to the BW Films cast and crew! We recently completed a compelling video project for Dell which pushed the boundaries for what can be called a “case study.” Rather than the typical “talking heads,” Jeff Stolhand and I pitched something unique — a narrative format peppered with visual effects, treating the case study more like a futuristic short film than...
A sweet little Italian grandma and Carino’s executive chef, Chris “Chef Peit” Peitersen, go head to head in our latest commercial for Carino’s Italian. Shot on RED by Paul Gandersman and Gray Haddock, this fun spot was co-produced and co-directed by myself and Jeff Stolhand. The first of a string of funny spots Jeff and I pitched/wrote for this unique Italian restaurant by ZaneTV. (Our holiday spot was recently written...
We shot “Balcony” late last year for Charles & Colvard as a series of three Moissanite spots. This was the “anniversary” commercial, targeting glamour/fashion, with a sexy edge. The original cut had more dramatic music, but we ultimately humored it up a bit with the pseudo-porn track included here and the saucy subtitles. Shot by Paul Gandersman and Gray Haddock and co-produced by Jeff Stolhand (I directed and produced), this...
ZaneTV recently developed some exciting new television creative for Fired Up, Inc. and their Carino’s Italian Restaurants. We’ll be shooting and rolling out a very fun — and unique — TV campaign over the next six months (as well as helping with Carino’s viral/social experience), but we got the snowball rolling with this clever holiday idea conceived by a waitress who works at the restaurant. This holiday spot features the...