“Mad Men” meets Chevron
Had a little fun livening up an otherwise terribly-boring internal video for energy company Chevron.
With a bit of witty banter and a retro “Mad Men”-style treatment, corporate memorandi becomes… entertainment.
The writing team of Jeff Stolhand and Zane Rutledge pitched a stylish “Mad Men” look to complement the limited corporate color palette. Art-directed (and technically conceived) by Zane, with the magic of ZaneTV’s on-site greenscreen stage and in-house Red Scarlet camera, another unique “animated” style is brought craftily to life. (Thanks to a brilliant (albeit slightly sarcastic) performance from the incomparable Drew Whelpley.) Extra thanks to Eliot Gurrin for compositing and Matt Joyce for producing. A BW Films production.