Note: Some spoilers may follow… please WATCH THE FILM before treading here. [by R. Zane Rutledge, co-director of RAIN]   This film represents many things to many people. In one sense RAIN was a way for Maya (and us) to honor the memory of the child she so tragically lost. It was also a long and parallel story of […]

Another lovely local commercial for 360 Studios and TexanAllergy. Featuring the mother and daughter team of Erica Heidepriem and the adorable Talulah, this spot was co-directed by Zane Rutledge and Jeff Stolhand of Expressions in Video. Lensed by M. Andrew Barrera and produced by Shaggy Welsh.   Our mandate was to upgrade the look of […]

In branding it’s important to own your story. Embrace what is unique about your company, and the story of how you got there. In every meeting with prospective clients, our #1 rule is: we listen. And in the tale of Chatsworth, we heard a very interesting story behind their success. They are owners, every one of […]

Sometimes a quick gig goes different than you think it will. These guys didn’t have time or budget for a full animated logo design — they initially just asked me if I could “fix” something a previous animator had done. Unfortunately, sometimes it doesn’t really work that way. The inherited After Effects project just didn’t […]